Pandora strikes US licensing deal with Naxos
February 13, 2015
OAKLAND, Calif., February 11, 2014 – Pandora (NYSE: P), the leading internet radio service, and Naxos, the world’s leading classical label, today announced a multi-year agreement for a U.S. license encompassing its complete catalogue of musical works. The direct deal creates marketing and business benefits for Pandora, Naxos and the artists it represents.
“This deal represents another important step in Pandora’s efforts to become an indispensable partner to music makers,” said Brian McAndrews, CEO of Pandora. “We have a passionate base of classical music listeners, and our agreement with Naxos ensures we can continue expanding the audience for their
Naxos leads the classical music vertical in terms of the number of new releases as well as the depth and breadth of its catalogue. The label has one of the fastest growing catalogues of classical music from performances of the earliest compositions through today. Naxos is known for recording exceptionally talented new artists along with its long-standing relationships with some of the genre’s most respected artists, conductors, composers and ensembles including Leonard Slatkin, Marin Alsop, Gerard Schwarz, Nicolas Horvath, Tianwa Yang, Boris Giltburg, Baltimore Symphony Orchestra, Seattle Symphony Orchestra, Nashville Symphony, Paul Moravec, Michael Daugherty, Sir Peter Maxwell Davies, and countless others.
Jeff Van Driel
“Because of the way in which listeners enjoy music on Pandora, this partnership will allow us to introduce the unfamiliar to the magnificent world of classical music through the vast Naxos catalogue of recordings. It will also give listeners who already know and love classical music the opportunity to discover new works, composers and performers,” said Jeff Van Driel, CEO at Naxos. “We look forward to a prosperous relationship with Pandora which will be prolonged by our mutual desire to serve our listeners, new and old.”